Redesign Improves Advocacy Tools for Repairers
WASHINGTON, D.C., Aug. 27, 2013 – The Automotive Service Association (ASA) has provided independent repairers access to a web-based advocacy program at the federal and state levels for a number of years. After researching various online advocacy programs, ASA has been working to remodel its legislative and regulatory website, www.TakingTheHill.com. The new website is more user-friendly and designed to move information quickly to members and to policymakers. ASA members are encouraged to visit the newly designed site and sign up for free legislative alerts.
“With our Washington, D.C., office on Capitol Hill looking out for repairers, the industry looks to ASA for grassroots advocacy and information. Redesigning this site is one more step in the association’s commitment to provide members with the tools they need to stay informed and be heard on Capitol Hill,” said Angie Wilson, ASA’s vice president of marketing and communications.
The site was redesign by Autoshop Solutions, which recently redesigned ASA’s main website, www.ASAshop.org. “It was great working with the ASA team again, this time to launch the legislative website,” said Margaret Klemmer, vice president of operations at Autoshop Solutions. “We spent time collaborating with the ASA team in Washington to develop a site that provides a clean navigation and design with featured posts on the home page. We also brought the toolbox components front and center, making it easy for ASA members to take action on the site.”
The Automotive Service Association is the largest not-for-profit trade association of its kind dedicated to and governed by independent automotive service and repair professionals. ASA serves an international membership base that includes numerous affiliate, state and chapter groups from both the mechanical and collision repair segments of the automotive service industry.
ASA advances professionalism and excellence in the automotive repair industry through education, representation and member services. For additional information about ASA, including past news releases, go to www.ASAshop.org, or visit ASA’s legislative website at www.TakingTheHill.com.
About Autoshop Solutions
Autoshop Solutions is the largest Internet marketing agency dedicated exclusively to the automotive industry. Autoshop Solutions builds websites and specializes in all aspects of Internet marketing including paid search, SEO, e-mail marketing and social media for independent repair shops, collision shops, transmission shops and tire dealers across the country. Their websites have taken home AutoInc.’s Top 10 Website Awards for the past five years, including four awards in 2013. Its mission is to leverage user-friendly Web design and integrative inbound marketing to create more profitable, engaged and likable automotive companies large and small.